| 释义 |
cross-merchandising
noun[ U ]
ukus
COMMERCE, MARKETING
the fact of of a store displaying together products that are related to each other so that customers are encouraged to buy several products rather than just one:
Cross-merchandising was an effective way to increase our sales of both baby products and parenting magazines.
cross-merchandise
verb[ I or T ]
You could cross-merchandise batteries with all your electronic goods.
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