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词汇 soft-opening
释义 soft opening
noun[ C ]
 business specializeduk /ˌsɒft ˈəʊ.pən.ɪŋ/ us /ˌsɑːft ˈoʊp.nɪŋ/
an occasion when a business is opened for the first time, but only to a limited number of people at first: 试营业,试营运
A soft opening gives a restaurant a chance to try out their food on real people.试营业让餐馆有机会邀请真正的顾客试吃菜品。
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hard opening
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Advertising and marketing

Examples of soft opening


soft opening
The public opening was announced in full-page newspaper ads, creating the anomaly of either two official openings or an advertised softopening.
From
Wikipedia

This example is from Wikipedia and may be reused under a CC BY-SA license.
However, the village held an unofficial softopening a week earlier.
From
Wikipedia

This example is from Wikipedia and may be reused under a CC BY-SA license.
Following the softopening television commercials began advertising the ride.
From
Wikipedia

This example is from Wikipedia and may be reused under a CC BY-SA license.
Ride testing began in early 2012 with soft openings the following spring.
From
Wikipedia

This example is from Wikipedia and may be reused under a CC BY-SA license.
Soft openings are traditionally done in the retail business to test systems and store staff, and prepare for a larger grand opening.
From
Wikipedia

This example is from Wikipedia and may be reused under a CC BY-SA license.
These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.
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