| 词汇 | brand-loyalty |
| 释义 | brand loyalty noun[ U ] uk /ˈbrænd ˌlɔɪ.əl.ti/ us /ˈbrænd ˌlɔɪ.əl.t̬i/ the habit of always buying a product with the same name, made by the same company: 品牌忠诚（指喜欢购买同一公司、同一名称的产品并已成为习惯） All manufacturers want to encourage brand loyalty to their own products.所有的制造商都想提升顾客对自己产品的品牌忠诚度。 Buying acquirable acquire acquisition acquisitiveness bidding bidding war extravagance make a down payment on something misorder money-off order form order something in purchasing power repurchase retail therapy ROBO ROPO send slate splurge brand loyalty | Business Englishbrand loyalty noun[ U ] ukus MARKETING, COMMERCE the habit of always choosing to buy a particular product or brand: build/create/develop brand loyaltyThe company should focus on delivering the best product at the cheapest price, and that will build brand loyalty. encourage/maintain brand loyalty More than 60% express strong brand loyalty when they buy food and beverages. Examples of brand loyaltybrand loyalty These emanate from the goodwill and brandloyalty that a first mover can create among consumers. This would erode much of the first mover advantage in terms of brandloyalty and market share. This profiling can rank your enthusiasm for promotions, your brandloyalty, whether you are a ' 'creature of habit' ' and when you prefer to shop. Such brandloyalty could ensure a larger market share in the long run by acting as an entry deterrent and thereby limiting competition. They have obtained it through competition and brandloyalty. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 It must show that bans are not effective and that their adverts are aimed purely at building brandloyalty. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 The reason why companies advertise—so market research people tell me—is to encourage brandloyalty. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 Consumers are fickle and brandloyalty is declining. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 The industry maintains that advertising is aimed at promoting brandloyalty, persuading people to switch brands or launching new brands. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 It is, the industry claims, only about maintaining brandloyalty. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 Finally, rules on labelling should be tightened so that pigmeat can develop its own brandloyalty over time. From Europarl Parallel Corpus - English After three days, brandloyalty may be lost. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 The industry claims that it is only about maintaining brandloyalty. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 The brandloyalty argument would be more convincing if each manufacturer produced a single brand. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 In particular, the documents refute totally the suggestion made by apologists for the industry that advertising and sponsorship are concerned only with attracting and maintaining brandloyalty. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 See all examples of brand loyalty These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors. |
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