| 词汇 | relationship-marketing |
| 释义 | relationship marketing noun[ U ] ukus MARKETING, COMMERCE the activity of building good relationships with customers so that they continue to buy a company's products or services over a long period of time: The book is a practical guide that helps marketers and others integrate relationship marketing into a business. Examples of relationship marketingrelationship marketing The centre operates in conjunction with the department of marketing, and specialises in research on service management and relationshipmarketing. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. Rose is the author of numerous books related to relationshipmarketing and collaboration marketing. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. The focus of relationshipmarketing is on a long-term relationship that benefits both the company and the customer. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. They identify six markets which they claim are central to relationshipmarketing. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. Over the decades, attempts have been made to broaden the scope of marketing, relationshipmarketing being one of these attempts. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. The close and enduring individual client relationships which are formed are seen as a forerunner of the newer concept of relationshipmarketing. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. Other terms that are sometimes used to describe multi-level marketing include word-of-mouth marketing, interactive distribution, and relationshipmarketing. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. This is when various theories such as relationshipmarketing in industrial and consumer market appeared. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. From a social anthropological perspective we can interpret relationshipmarketing theories and practices as commodity exchange that instrumentalise features of gift exchange. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. For an example of cooperative marketing, see relationshipmarketing. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors. |
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