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词汇 rebadge
释义 rebadge
verb[ T ]
uk /ˌriːˈbædʒ/us
MARKETING
to sell an existing product using a new brand name or symbol:
Some foreign marketers are importing cheap products and rebadging them with exotic Western brands.

Examples of rebadge


rebadge
The target has been rebadged as a milestone.
From the
Hansard archive

Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0
It is much more likely that those posts will be rebadged and recycled.
From the
Hansard archive

Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0
What is the mechanism for rebadging them and who will run them in the long term?
From the
Hansard archive

Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0
Rebadging family benefits, relaunching child care initiatives and rejigging national insurance contributions are all meaningless unless more people are working and fewer people are claiming benefit as a result.
From the
Hansard archive

Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0
A decision was made to rebadge the automaking operation and spin it off as a separate company at the same time.
From
Wikipedia

This example is from Wikipedia and may be reused under a CC BY-SA license.
Last-produced 2011 models were rebadged in 2012 and carried over the extended year.
From
Wikipedia

This example is from Wikipedia and may be reused under a CC BY-SA license.
These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.
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