| 词汇 | puffery |
| 释义 | puffery noun[ U ] mainly USuk /ˈpʌf.ər.i/ us /ˈpʌf.ɚ.i/ the act of praising someone or something too much in a way that is not sincere: 吹嘘，吹捧，浮夸 It's usually easy to tell the difference between sales puffery and fact. 通常情况下，很容易分辨营销时的夸张和事实之间的区别。 His book avoids academic puffery and offers real insight.他的书避免了学术浮夸，颇有真知灼见。 Advertisers use a great deal of puffery. Statements made in an explicitly joking manner are not puffery. Puffery does not affect the buying behaviour of consumers. Exaggerating & playing down bloviate blow something out of proportionidiom cartoonish cartoonishly catastrophize fulsome go overboardidiom inflated make a mountain out of a molehillidiom make little of somethingidiom make much of somethingidiom make something of something/someone meal mildly minimization OTT protest too muchidiom romanticize underplay underrate Examples of pufferypuffery A little of both but more puffery than promise. Consumer-directed health care: promise or puffery? Her broadest claim, to have invented the mannequin, or live fashion model, was a blatant piece of self-puffery. Summitry, so often derided by professional diplomatists and scholars as sheer puffery, proved to be remarkably useful in the late 1980s. We know that in the case of advertising a certain amount of what is technically called "puffery" is allowed, and that is understood. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 His exhibitions of individual works were accompanied by promotion, ticket sales, and, in the words of one critic, a vast machinery of advertisement and puffery. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. Statements in a contract may not be upheld if the court finds that the statements are subjective or promotional puffery. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. Inflated praise in the form of flattery and puffery has a similarly lengthy history. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. They insert puffery and spin. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors. |
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