| 词汇 | product-placement |
| 释义 | product placement noun[ C or U ] uk /ˈprɒd.ʌkt ˌpleɪs.mənt/ us /ˈprɑː.dʌkt ˌpleɪs.mənt/ a way of advertising a product by supplying it for use in films or television programmes产品安插（在电影或电视节目中插播产品广告），插入式广告 Advertising and marketing ad ad agency adman adverse publicity advert cross-selling customer relationship management demographics detoxify differentiator o.n.o. off-brand on-brand opinion mining overexpose trade dress unadvertised unbilled unbranded unmarketable product placement | Business Englishproduct placement noun[ U ] MARKETINGukus(alsoembedded marketing) a form of advertising in which a product appears or is mentioned as part of a film or television programme: An early example of product placement is in the 1949 movie Gun Crazy, where a Bulova clock is repeatedly shown in important scenes. Sales of the boots really took off after some careful product placement in a kids' TV series. Examples of product placementproduct placement This information is then used for productplacement in shops and on web pages. I think that the proposal which has now come back on the matter of productplacement also amounts to an improvement. From Europarl Parallel Corpus - English I would, however, have preferred more courage to have been shown, for example regarding the introduction of productplacement. From Europarl Parallel Corpus - English I hold the view that there is nothing particularly wrong with productplacement. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 The ban also extends to news, documentaries, advisory programmes, theatre, opera, any form of sponsorship and productplacement. From Europarl Parallel Corpus - English I object to paragraph 9, which is all about pure productplacement, something we usually try to restrict. From Europarl Parallel Corpus - English On balance, allowing advertising breaks in programmes scheduled for 30 minutes is both practical and essential, as is cautious productplacement. From Europarl Parallel Corpus - English We have to recognise that productplacement exists. From Europarl Parallel Corpus - English Nowadays, we have the problem that productplacement is almost everywhere, but is illegal in some countries. From Europarl Parallel Corpus - English That is why it is important to have horizontal prohibition of productplacement for children. From Europarl Parallel Corpus - English I have not received any representations on productplacement. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 It is ridiculous to try to ban conventional tobacco advertising while leaving an enormous loophole in relation to productplacement. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 The research undertook a survey of a 10-year sample of contemporary films, examining the increasing role and importance of productplacement in them. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 Yet productplacement of these products has been treated differently in this vote today. From Europarl Parallel Corpus - English Secondly, there are currently no rules to the effect that productplacement – for children, for example – must be prohibited in various kinds of content. From Europarl Parallel Corpus - English See all examples of product placement These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors. |
| 随便看 |
|
反思网英语在线翻译词典收录了377474条英语词汇在线翻译词条，基本涵盖了全部常用英语词汇的中英文双语翻译及用法，是英语学习的有利工具。