| 词汇 | porter-s-generic-strategies |
| 释义 | Porter's generic strategies noun[ plural ] ukus MANAGEMENT, MARKETING the theory, developed by Michael Porter, that a business can get an advantage over other similar businesses in three ways, by cost leadership(= being a low-cost producer), by differentiation(= offering products that are different and that have added value in relation to quality), or by focus(= selling to a part of a market with particular needs) |
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