phrase US(UKpersonal column) the part of a newspaper or magazine that contains short advertisements and private messages: (报纸或杂志的)分类广告栏目 Many of his friends met people through the personals. She looked through the personals section every week. I considered putting an ad in the personals to try to trace my sister. I've noticed my girlfriend reading the personals lately. I saw his ad in the personals. See also