| 词汇 | own-brand |
| 释义 | own brand noun[ C ] UKuk /ˌəʊn ˈbrænd/ us /ˌoʊn ˈbrænd/(USstore brand) a product that has the name of the shop that sells it, rather than the name of the company that made it: （商店的）自家品牌，自有品牌 [ before noun ]own-brand cosmetics自有品牌化妆品 Advertising and marketing ad ad agency adman adverse publicity advert cross-selling customer relationship management demographics detoxify differentiator o.n.o. off-brand on-brand opinion mining overexpose trade dress unadvertised unbilled unbranded unmarketable own-brand | Business Englishown-brand adjective[ before noun ] UKukus(USstore brand) MARKETING, COMMERCE used to describe a product that has the name of the store where you buy it, rather than a name used by the company that made it: own-brand products/goodsThe gradual evolution of quality own-brand products from Europe's big store groups has changed the way consumers think about shopping. own brandnoun[ C ](USstore brand) Supermarket own brands are almost invariably cheaper than branded goods. See alsoown-label Examples of own brandown brand Indeed, she had already perfected her ownbrand of "journalese" while writing for other magazines of the time. On the downside, firms experiencing safety problems with one of their ownbrand products cannot externalize the costs involved to the entire food market. He then proposes his ownbrand of sufficientism as a means by which to avoid such counterexamples. Given the similarity of certain aperitifs, producers ensured that customers automatically requested their ownbrand when ordering a drink. Second, multiple producers developed their ownbrand identities and competed openly for market share. He is a politician who appears to many as challenged by the conventions of debate, but to others he can sway an audience with his ownbrand of manufactured sincerity. I welcome these lower prices which apply to a number of ownbrand foods and toiletries. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 When we come to actuality, everyone speaks with his ownbrand of knowledge. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 These visiting engineers are not trying to push their ownbrand of engineering, or, indeed, engineering as a whole—not in a recruiting way. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 Some supermarkets are beginning to use their ownbrand labelling to bring the matter to people's attention. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 The problem is that each provider devises its ownbrand of product. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 Of course, liability should include not only the manufacturer, but the importers and suppliers of ownbrand goods. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 There are also those manufacturers who are retailers, who market their ownbrand goods. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 It will take courage for him to abandon his ownbrand of sterility. From the Hansard archive Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0 Making producers responsible for their ownbrand products will lead to improvements of design and have a direct effect on the costs. From Europarl Parallel Corpus - English These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors. |
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