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词汇 motivational-research
释义 motivational research
noun[ U ]
 MARKETINGukus(alsomotivation research)
the study of the reasons that people choose to buy particular products or services:
Motivational research is the investigation of why individuals behave as they do.

Examples of motivational research


motivational research
It brought together a small number of major articles which reflect the 'cutting edge' of motivationalresearch in our field.
People in advertising and selling use motivationalresearch with considerable advantages.
From the
Hansard archive

Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0
Motivationalresearch is being conducted by psychologists and new ways are being discovered of manipulating the public.
From the
Hansard archive

Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0
I doubt whether motivationalresearch on the issue would take us very far.
From the
Hansard archive

Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0
He carried out all depth interviews in the study himself, motivationalresearch being his particular specialisation.
From the
Hansard archive

Example from the Hansard archive. Contains Parliamentary information licensed under the Open Parliament Licence v3.0
These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.
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