| 词汇 | micromarketing |
| 释义 | micromarketing noun[ U ] COMMERCE, MARKETINGuk /ˈmaɪkrəʊˌmɑːkɪtɪŋ/us the activity of marketing products or services directly to particular groups of people based on information that has been collected about them: Micromarketing allows retailers to stand out in an increasingly crowded marketplace. Compare niche marketing Examples of micromarketingmicromarketing The majority of microbrands are owned by a microbusiness, but this trend is beginning to change due to the expansion of the internet and advancement of micromarketing tools. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. Micromarketing grew to prominence in the 1990s, as personal computers allowed easier segmentation and dissemination of information to customers. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. Micromarketing is a marketing strategy in which advertising efforts are focused on a small group of highly targeted consumers. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. The majority of microbrands are owned by a microbusiness, but this trend is beginning to change due to the expansion of the internet and advancement of micromarketing tools. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. Micromarketing has come to refer to marketing strategies which are variously customised to either local markets, to different market segments, or to the individual customer. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license. These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors. |
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