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词汇 marketing-communications
释义

marketing communications


phrase
[ plural ]
the job or activity of encouraging people to buy a product or service using methods such as advertising, social media, and personal selling: 营销沟通(活动),营销传播(活动)
She is the company's senior vice president of marketing communications.她是该公司负责营销传播的高级副总裁。
Direct marketing has become an important element of marketing communications.直接营销已经成为营销传播的一个重要因素。
We give most of our work to independent marketing communications companies.
She has a lot of experience in marketing communications.
See also
marketing communication

marketing communications | Business English


marketing communications
noun[ plural ]
 MARKETINGukus
all the methods a company uses to communicate with its customers and possible customers, for example the internet, advertising, etc.:
The talk is about how to raise the power of your marketing communications.

See also


IMC
integrated marketing

Examples of marketing communications


marketing communications
It operates several subsidiaries that provide specialized services, such as mobile app development, e-commerce websites, online advertising and marketingcommunications.
From
Wikipedia

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It is responsible for identifying and supporting new businesses and entrepreneurs in marketingcommunications.
From
Wikipedia

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Marketingcommunications is primarily concerned with demand generation and product/service positioning while corporate communications deal with issue management, mergers and acquisitions, litigation, etc.
From
Wikipedia

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The magazine includes news about mass media and marketingcommunications.
From
Wikipedia

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Brand language is delivered externally through formal marketingcommunications, such as advertising and public relations.
From
Wikipedia

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It takes shape in advertising, packaging, and other marketingcommunications, and becomes a focus of the relationship with consumers.
From
Wikipedia

This example is from Wikipedia and may be reused under a CC BY-SA license.
The law provides for immediate cessation of sending marketingcommunications at the individuals short notice.
From
Wikipedia

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This infrastructure points to a trend set by mobile marketing of consumer controlled marketingcommunications.
From
Wikipedia

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In addition to industry-wide self-regulation, individual companies and industry sectors have introduced a wide range of additional provisions relating to marketingcommunications directed at children.
From
Wikipedia

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Since 2006, a global code of practice on food marketingcommunications is also in place.
From
Wikipedia

This example is from Wikipedia and may be reused under a CC BY-SA license.
These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.
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