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词汇 makegood
释义 makegood
noun[ C ]
uk /ˈmeɪkˌɡʊd/us
MARKETING
an occasion when no payment has to be made for an advertisement by a television or radio station, newspaper, etc. because a smaller number of people than expected saw it, or because of a mistake that was made:
A makegood will be issued for the amount of time that the ad was down from the site.
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