| 词汇 | late-majority |
| 释义 | late majority noun[ S ] ukus MARKETING the large group of consumers who buy or use new products only after others have tried them first: The late majority tends to be poorer, ignores advertising, and listens closely to recommendations from friends. HR the large group of workers in an organization who start to use new methods, systems, etc. only after others have already done so: Cultural change can happen if the heads of personnel and recruitment can convince the late majority to adopt the new rules. Compareearly adopter early majority laggard |
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