| 词汇 | ident |
| 释义 | ident noun[ C ] mainly UKuk /ˈaɪ.dent/ us /ˈaɪ.dent/ a design or symbol, or a short piece of video, used by a company to advertise its products, or by a TV channel to tell people which channel they are watching: The History Channel has a magnificent carved Roman "H" ident. You may recognize him from the BBC ident he appeared in - one of three wheelchair basketball players who spin around in their chairs on a court. Soon all the channels were using idents. Instead of our ident a black screen appeared. Write your own alternative take on any film and have it made into a spoof ident, to be screened across the UK in cinemas. Advertising and marketing ad ad agency adman adverse publicity advert cross-selling customer relationship management demographics detoxify differentiator o.n.o. on-brand opinion mining overexpose overexposure trade dress unadvertised unbilled unbranded unmarketable |
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