| 词汇 | focus-group |
| 释义 | focus group noun[ C, + sing/pl verb ] uk /ˈfəʊ.kəs ˌɡruːp/ us /ˈfoʊ.kəs ˌɡruːp/ a group of people who have been brought together to discuss a particular subject in order to solve a problem or suggest ideas焦点小组（就某一问题进行讨论以解决问题或提出建议） Groups of people affinity group alliance an anti-gang assemblage factionally family federation federative First Nation line (someone) up mafia mob peer group phalanx posse public quaternity scratch syndicate focus group | Business Englishfocus group noun[ C ] ukus MARKETING a group of people brought together to discuss what they think about a particular product, advertisement, or subject, as part of a company's market research: The agency commissioned a study using focus groups to gather opinion on five labelling schemes. to conduct/convene/hold a focus group HR a group of employees who are brought together to discuss what they think about the organization and management of the company they work for: The company has been running focus groups to get ethnic minority staff to talk about improvements that might be made. Examples of focus groupfocus group After the fourth focusgroup, no further groups were required as no new data emerged. In addition, a focusgroup setting may have inhibited some patients from discussing their experiences. The survey provided initial information about families interested in participating in a focusgroup. Thus, the average age at the time of the focusgroup was 20 years 6 months. The key to this analysis is the comparison of focusgroup discussions to other forms of talk. A briefing session was held prior to each focusgroup meeting for all of the research assistants involved. Besides these personal interviews, two focusgroup discussions were organised. It was thus not surprising that many of the older women ' jokingly' described their homes as ' prisons' during the focusgroup discussions. During the focusgroup discussions, some complained that they were not allowed to answer incoming telephone calls, even when their children were not at home. The focusgroup material is also interesting, because service providers' perspectives are rarely compared with those of older people. Therefore, a focusgroup was set up in an attempt to overcome the problem of the validity in the design of our questionnaire. None of the farmers in the focusgroup discussions used pesticides due to high costs and unavailability. For each group, calls were repeated until a focusgroup of 9-12 individuals was formed. Nevertheless, focusgroup dynamics could be established through participant interaction. Qualitative information based on focusgroup discussions is also presented. See all examples of focus group These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors. |
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