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词汇 astroturf
释义 astroturf
adjective[ before noun ]
(alsoAstroturf)uk /ˈæs.trəʊ.tɜːf/ us /ˈæs.troʊ.tɝːf/
involving the publishing of opinions or comments on the internet, in the media, etc. that appear to come from ordinary members of the public but actually come from a particular company or political group, as a way of making it seem that a product, policy, opinion, etc. is very popular or has a lot of public support:
Allowing lobby groups to raise money without disclosing donors makes it easier for them to mount astroturf campaigns.
She argued that the change would enable astroturf groups posing as grassroots organizations to pressurize and bully schools according to their agendas.
He called the group "the biggest Astroturf operation in history".
SMART Vocabulary: related words and phrases

Advertising and marketing
ad
ad agency
adman
adverse publicity
advert
customer relationship management
demographics
detoxify
differentiator
dogfooding
o.n.o.
on-brand
opinion mining
overexpose
overexposure
trade dress
unadvertised
unbilled
unbranded
unmarketable

You can also find related words, phrases, and synonyms in the topics:


Activism & pressure groups
astroturf
verb[ I ]
uk /ˈæs.trəʊ.tɜːf/ us /ˈæs.troʊ.tɝːf/
to publish opinions or comments on the internet, in the media, etc. that appear to come from ordinary members of the public but actually come from a particular company or political group, as a way to make it seem that a product, policy, opinion, etc. is very popular or has a lot of public support:
Lobby groups actually hired people to astroturf as farmers to fight the tax.
I’ve never known someone so excited about a product. Are you astroturfing for the company or something?
Related word
astroturfing
SMART Vocabulary: related words and phrases

Advertising and marketing
ad
ad agency
adman
adverse publicity
advert
customer relationship management
demographics
detoxify
differentiator
dogfooding
o.n.o.
on-brand
opinion mining
overexpose
overexposure
trade dress
unadvertised
unbilled
unbranded
unmarketable

You can also find related words, phrases, and synonyms in the topics:


Activism & pressure groups
AstroTurf
noun[ U ]
 trademarkuk /ˈæs.trəʊ.tɜːf/ us /ˈæs.troʊ.tɝːf/
a brand name for a type of artificial grass surface, used especially for sports fields(尤用于运动场地的)阿斯特罗人造草皮
SMART Vocabulary: related words and phrases

Surfaces on which sports take place
18-yard box
backstretch
bound
bowling green
canvas
clay court
court
goal line
ground staff
midfield
MUGA
near post
off his/her lineidiom
out of boundsidiom
playability
ring
rink
sideline
skatepark
surface
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